Our site traffic? Not a clue, say half of agents
News Category: Industry News
Published: 02-Jul-2010
Nearly half of agents (49%) do not know how many people visit their websites.
Research by movewithus questioned over 200 agents across the UK.
Of the agents who do know what their site traffic is, most (24%) said there were up to 2,000 visits a month. The next highest figure, 11%, said their websites had more than 20,000 visits a month.
A figure of 7% said visits were between 2,001 and 5,000, whilst 5% had 5,001 to 10,000 monthly visits, and 4% had between 10,001 and 20,000 visits.
Simon King, movewithus online director, said: “Understanding how many customers visit their website, exactly as you would for your high street office, is essential for effective online marketing. Visitors convert to enquiries and enquiries to instructions and sales.”
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